Most of the information relevant for business is scattered across many players – customers, dealers, managers and employees. Everyday in firms all over the globe managers are forced to realize that it is very hard to collect and aggregate them. For example customer satisfaction with a specific service, the expected revenues for a certain product or even the accep-tance of management decisions by employees are very hard to measure on a continuous basis. And it is even more complex to predict them.


The research report published in December 2005 is part of a larger and long-term research project at the k:lab @ Witten/Herdecke University about information markets. The entire project is sponsored by a large global company and executed by MOSAIG oHG, an academic research- and consulting firm.

The study report “Description & Analysis of Markets” has identified and described markets with information aggregation and forecasting capabilities. Along a newly developed taxonomy for information markets, numerous interviews were conducted and an in-depth secondary research was performed until July 2005. This report was written until October 2005.

The study shows that there are diverse players which use information markets in different contexts. Even though they all aggregate forecasting data one can see that the market differ in their content, design and professionalism.

Download the entire report here

Source: http://www.mosaig.com